Senior SEO specialist

Kraken Leads thrives as a dynamic international company specializing in attracting and monetizing traffic within the fiercely competitive entertainment sector. With a track record of over a thousand projects, our team is unstoppably driving innovation, growth, and continuous support.

We are currently looking for an experienced and goal-oriented SEO, who will be running one of our client's projects.

Над чем работать?

• Название проекта(ов): Casino brand

На какие задачи (обязанности)?

What will you do:

• Promotion of core products and satellites to Western markets.

• Conducting SEO audits and creating technical specifications to eliminate errors.

• Create anchor lists and terms of reference for link builders and check their implementation.

• Searching for new entry points and creating pages for the necessary clusters.

• Monitoring the effectiveness of activities, reporting and analyzing the achievement of KPIs.

• Interaction with in-house teams (designers, developers, content managers, link builders).

• Adapt SEO strategies to current algorithm changes.

Какого профессионала ищем?

What you need to succeed:

• At least 3 years of experience as an SEO Specialist.

• Experience in the iGaming niche with product websites and their branded satellites, including promotion to Western markets (Tier 1, Tier 2).

• Work with JS websites: knowledge of the specifics of working with websites on NextJs, Angular, React or Nodejs.

• On-Page optimization: a deep understanding of ranking factors and technical SEO audits.

• Activities with the structure: creation of new pages for keyword clusters.

• Off-Page optimization: experience with link-building strategies (outreach, crowd).

• Competitor analysis: the ability to conduct on-page/off-page competitor analysis and apply the results in your work.

• SEO tools: confident user of Ahrefs, Screaming SEO Frog (or Netpeak Spider) and other similar tools.

• Semantics collection: collecting and clustering key queries, forming technical specifications for writing or updating content and creating meta tags.

• Website adaptation: the ability to adapt websites to changes in Google algorithms (Google Updates).

• English level: Intermediate and above.

• Knowledge of Ukrainian or Russian language.

Почему у нас приятно работать?

Our benefits:

• Competitive salary;

• Opportunity to work remotely;

• Flexible schedule (starting from 8 to 11 am, 8-hour workday);

• Paid sick leaves;

• Compensation for the educational courses and activities;

• 17 paid vacation working days;

• Additional paid days for special personal dates.