Marketing Analyst in UA

Appodeal , Опубликовано 3 недели назад

Senior

Полная занятость

Договорная

Relocate, Барселона

At Appodeal, we’re more than just a company—we’re a team united by a common mission: to help every person discover and grow their talents!

We take pride in our cutting-edge product and our internationally dispersed team of talented professionals.

Here’s what we value, and what we hope you do too:

  • Continuous Learning and Growth: We are passionate about learning, growing personally, and building rewarding careers.

  • Making an Impact: We are committed to building a history-defining company that leaves a lasting impact on the mobile app industry.

  • Solving Exciting Challenges: We tackle complex problems every day, supported by a team of world-class professionals and mentors.

  • Enjoying the Journey: We believe in having fun while working toward our goals.

Над чем работать?
  • Название проекта(ов): Business Empire, Spades, Solitaire, Words, Blocks, Number Match, Domino
  • На какой стадии проект(ы)? Depending on the game, soft launch or global launch
  • Жанры: Головоломка, Карточные/Настольные, Казуальные, Словесные
  • Платформы: iOS, Android
Размер и структура команды?

Future UA will report to VP of Growth Marketing of Gaming. Gaming BU consists of roughly 38 people: UA, ASO, Product, Monetization, DA, DS, AM.

На какие задачи (обязанности)?
  • Analyze the performance of paid UA campaigns across multiple channels

  • Identify inefficiencies, trends, and growth opportunities in acquisition, retention, and monetization

  • Collaborate with UA, Creative, Product, and Monetization teams to drive campaign improvements

  • Design and evaluate tests for creatives, offers, targeting, and other performance levers

  • Translate analytical findings into clear, actionable business recommendations

  • Partner with the Data Science team to improve how we interpret and apply modeled metrics

  • Mentor marketers and cross-functional partners in marketing analytics and data literacy

Какого профессионала ищем?
  • 3+ years of hands-on experience in marketing analytics within mobile gaming

  • Strong understanding of UA mechanics and campaign performance measurement

  • Advanced SQL skills; able to work efficiently with large datasets (ClickHouse experience is a plus)

  • Confident with Python (especially Pandas, NumPy)

  • Proficient in creating data visualizations and dashboards (Matplotlib, Seaborn)

  • Experience designing, running, and interpreting A/B tests

  • Familiarity with BI tools (e.g., Tableau, Metabase, Power BI)

  • Bonus: experience with attribution platforms (Appsflyer, Adjust), AdTech tools, or campaign automation systems

Что для нас важно в человеке?
  • Excellent communication skills — able to tell compelling stories with data

  • Proactive, curious, and comfortable working in cross-functional environments

  • Passion for mobile gaming and performance marketing.

Почему у нас приятно работать?
  • Clear Management;

  • Ability to influence the product;

  • Opportunities for Career, personal, and professional Growth.

Какие условия и бонусы?
  • 10 Paid Sick days per year;

  • Paid vacation

  • Work equipment;

  • Lunch compensation;

  • Working from our awesome Barcelona office

Процесс отбора
  • HR Screening;

  • Technical Interview;

  • Interview with UA Lead;

  • Interview with VP of Growth Marketing.

Appodeal

Тип компании: product

Сотрудники: 201-500

Платформы: Mobile

Жанры: Головоломка, Карточные/Настольные, Казуальные, Словесные, Гиперказуальные

https://appodeal.com/

Все вакансии Appodeal
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