Marketing Data Analyst

FreePlay is a gaming studio, master of hyper-casual bestseller with 1 BILLION downloads globally. Among the products we take pride in are the 2021 hits Count Masters and Fidget Toys Trading as well as Join Clash – one of the most downloaded games of 2020 with 400M downloads. Our projects are constantly ranked as top apps in their categories in dozens of countries, and new games find fans around the world.

To improve our current results and reach new heights, we’re expanding our team and looking for a Marketing Data Analyst.

What are you working on?

• Genres: Hyper-casual, Casual, Puzzle
• Platforms: iOS, Android

Team size and structure?

6

For which tasks (responsibilities)?

• Collaborate closely with the marketing team.

• Create marketing reports and track key metrics (LTV, ROI, ROAS, ARPU).

• Build and enhance predictive models for ad LTV and IAP LTV.

• Conduct A/B tests and analyse results.

What kind of professional are we looking for?

• Proven experience in marketing analytics, preferably in the gaming industry.

• Strong understanding of mathematical statistics.

• Proficiency in SQL and Python.

• Experience with data analysis and visualisation tools (such as Google Analytics, Tableau, Power BI).

• Familiarity with A/B testing methods and experiment design.

• Experience in developing and optimising predictive models.

What are the conditions and bonuses?

• Вe a part of global, ambitious and supportive team.

• Engaging tasks and a variety of projects, giving you the opportunity to work on the best products in the niche.

• Autonomy and flexibility to shape research processes, methodologies, and tools.

• The opportunity to bring your own ideas to life, face exciting challenges, and drive innovation.

• A diverse range of corporate events and team-building activities.

• 5 sick-days to ensure your well-being and many other perks.